Henceforward, the brand, which includes both a slogan and a logo, will be used to denote all of the enterprises that have opted for this status. The acronym Scop, which stood, in the past, for “Cooperative Production Societies”, has now become “Cooperative and participative societies.” Finally, a slogan – “democracy suits us” – recalls the very style of governance of cooperatives, based on democracy at enterprise level.
It also serves to emphasise the financial stability of these enterprises as well as the sense of fulfilment felt by the workers in these enterprises.
A new web site has been dedicated to this brand and will serve as a basis for a label that will bring together the cooperatives that are members of the CGScop and that can be used in their communications. Click to view animation (in French)